Reprise Digital, the performance marketing agency of the IPG Mediabrands Group, is your professional partner when it comes to data and analytics. My team and I offer you an extensive set of services: Starting with the individual creation of tracking concepts for websites or apps up to the implementation of tag management systems and the general support or consulting for all questions around Analytics, Google Tag Manager, Datastudio, Google Optimize as well as all other known tracking and data products.

Save time and money managing Google Ads campaigns. With our experience, we actively support you in the automation of Google Ads campaigns with the help of Google Ads Scripts, AdCustomizer Feeds or individual solutions via the Google Ads API.

Interactive dashboards offer an excellent possibility to display important KPIs visually and comfortably at a glance. For example, statistics from Google Analytics or AdWords can be selected according to your own priorities and wishes and displayed in interactive charts or tables.

You are looking for a partner for the setup and evaluation of A/B tests, conversion rate optimization in general or a website personalization with Google Optimize. We are happy to help you and support you with our expertise.

We offer individual (in-house) workshops or trainings for Google Analytics (GA), Google Tag Manager (GTM), Google Optimize or Datastudio tailored to your needs. Within the framework of a workshop, concrete problems or tasks can be solved. Training sessions can be adapted to the level of knowledge of the participants.

Are you looking for professional support to create a tracking concept for your iOS or Android app, with which you can evaluate and optimize your app? - The experts of our Data and Analytics team can help you. We analyze your app for optimal tracking implementation with our preferred app tracking solution Google Analytics for Firebase.

We offer you a competent full service on the topic of tag management system setup and support. Generally we recommend the use of the Google Tag Manager (GTM), as a free tag management solution with all the usual features required. We are also happy to support you if you prefer another tag management solution, such as Tealium.

Our team of experts offers you professional and competent support around the topics Google Analytics (GA) and Google Tag Manager (GTM). With our many years of experience with Google Data products, we are a powerful partner at your side.

Are you looking for an agency that creates and implements a comprehensive tracking concept for your website? We will be happy to help you!

In order to be able to create an optimal tracking concept for your website, we first discuss the goals and KPIs for the respective website with you. We will then conduct an extensive audit of your website to determine what tracking capabilities are available and to define what data should be collected. The next step is to create a Tracking Implementation Guide document outlining the recommended tracking implementation in detail and with code examples.