Are you looking for professional support to create a tracking concept for your iOS or Android app, with which you can evaluate and optimize your app? - The experts of our Data and Analytics team can help you. We analyze your app for optimal tracking implementation with our preferred app tracking solution Google Analytics for Firebase.
We will then provide you with a comprehensive, detailed and individually tailored Tracking Implementation Guide document that describes the best tracking implementation for your app from our point of view. You can then forward this document to your app agency for implementation, where we can provide additional support for general or technical questions during the implementation phase.
Google Analytics for Firebase provides automatic capturing of some important events such as First Open, Screenviews or App Updates directly after the SDK implementation. In addition, any user interaction can be tracked and evaluated as an event in Firebase. Besides this Firebase offers the ability to store user properties, which can later be used for segmented analysis of user groups or to create target groups for app remarketing campaigns. App Install and Engagement campaigns can also be tracked and evaluated within Google Analytics for Firebase.
If you are interested in our services, please feel free to send us an inquiry via the contact form.